Cowpuncher's Reunion in Fruita An annual event held at Fruita, Colorado's first fairgrounds on Aspen Avenue, in the early part of the Twentieth century. It began in 1914 and continued through the 1950's, when it became the Hunter's Roundup, a celebration to begin hunting season. By the 1970's, the celebration had morphed again, becoming the Fruita Fall Fest. The Fruita Fall Fest continues today. *Information for this description was taken from the Fruita Chamber of Commerce, and from the Daily Sentinel article "'Always a big deal'" Fruita Fall Festival marks 100 years of history," September 25, 2014. event:337